It turns out that Ryan Reynolds is a turbo-interesting dude, and way more “real” than most people might guess. He’s certainly been popular enough to get customers if he wanted, but we didn’t take him for the entrepreneurial type-especially because his earlier filmography isn’t exactly noted for its depth (we couldn’t find a completely-SFW trailer for Van Wilder on YouTube, which says enough). Part of that is a compliment: he is (not gonna lie) one of the most beautiful human specimens we’ve ever seen, and a lot of people agree because he was named Sexiest Man Alive by People in 2010 and a Man of the Year by GQ in 2016. We’ll admit our prejudice: where we come from, Ryan Reynolds might be called a “pretty boy,” someone who looks more suited for pictures than for work. (It certainly feels good to imagine movie stars struggling with ads and analytics just like us.) So it always fascinates us to find the rare exception: an A-list celebrity doing business because they want to be. We don’t usually imagine actors and tech-forward entrepreneurs having a lot in common-and because Hollywood megastars make plenty of money, we can’t imagine most of them doing anything else.
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